Our CEO Christopher Seshadri gets interviewed by Digital Trends Magazine!

PhotoSesh CEO, Chris Seshadri talks about the new marketplace model the photography industry is evolving to with Digital Trends Magazine...


THESE APPS MAKE BOOKING A PRO PHOTOGRAPHER AS EASY AS HAILING AN UBER

By Daven Mathies — Updated June 2, 2017 3:27 pm

From transportation and lodging to food delivery and beauty services, the sharing economy is disrupting how traditional industries operate. Led by startups that are built around technology, like mobile apps, the goal of such companies is to take an existing service and make it more available and more convenient.

The photographic industry is not immune to this. Apps promising to be the “Uber of photography” – a nod to the ride-hailing company that’s considered the pioneer of the sharing economy – have sprung up around the globe. And these services are looking to reinvent the photographer-client relationship.

We took a closer look at this phenomenon by talking to four such companies: PhotoSesh in the United States, Pinpic in Canada, Perfocal in the United Kingdom, and Snappr in Australia. All of these companies have much in common, including a vetting process to onboard only qualified photographers, but each is taking a unique approach in its attempt to change how clients and photographers connect. Some see this as an inevitable future for working photographers, while some see it as a new market working alongside the existing one. But there are also others who aren’t convinced.

EXPOSURE COMPENSATION

Among these names, Australia’s Snappr is perhaps the most recognizable to photographers otherwise unfamiliar with the nascent on-demand photography business model. It drew the ire of the professional photo industry in 2016 when news broke of its standardized pricing model that some working photographers felt would grossly undercut their businesses. Resource Magazine introduced it as the “Uber-like startup devaluing your photography.”

Snappr’s rates are based on the length of the shoot and number of photos included. A seven-hour session that includes 40 photos is just 450 Australian dollars (about $336), of which the photographer keeps just 80 percent. What’s more, clients are granted a full copyright over all images received, allowing them to use the photos for commercial purposes, according to Snappr’s FAQ. For a business in need of advertising images, that’s a steal, but it’s easy to see why a working commercial photographer would feel like she’d been robbed.

However, as a subsequent interview revealed, Snappr didn’t really intend on competing with the traditional professional market, but nor was it expressly a platform for inexperienced shooters to cut their teeth. Like the other companies we are profiling, Snappr sees itself as creating a new market, one the established industry doesn’t reach. It wants people to consider using a professional photographer more often for a greater number of occasions. “Around half of our customers tell us that they wouldn’t have paid a photographer if they didn’t discover Snappr,” co-founder Matt Schiller told Digital Trends.

 

Snappr

This, of course, is a challenge – low pricing brings in more clients, but also can deter experienced photographers from signing up. So Snappr offers to handle marketing, payment processing, and insurance, which it hopes adds value to photographers. It’s a tradeoff that may not be worth it to everyone, but that hasn’t stopped thousands of photographers from applying to the service.

Snappr’s biggest goal is removing the pain points from the booking process. “So many potential photography jobs just don’t happen because of the difficulty faced when trying to find and book a photographer, especially at short notice,” Schiller said. “The most common of these are shorter-length shoots for small personal and business events – the kinds of shoots that would have previously been shot for free, or not shot at all.”

This is a sentiment echoed by U.S.-based PhotoSesh. “Our initial goal was to help hosts find talented photographers for their casual events,” said CEO Chris Seshadri. “Think birthday parties, engagements, showers, anniversaries, etc.”

Seshadri’s idea for PhotoSesh was born of his own frustration as a photography customer. Before founding the company, he worked extensively with charities that often needed photographers to cover events but had limited budgets and limited time. The traditional method of hiring a photographer is difficult for such organizations, as photographers’ websites aren’t standardized and pricing and schedules are often not public.

Snappr sees itself as creating a new market, one the photo industry doesn’t reach.

Seshadri realized there needed to be a system that could match this customer need with a professional photographer that offered value for both sides.

“We also learned that even the most in-demand photographers still had gaps in their schedules and they wouldn’t mind filling them with these smaller, simpler gigs if it was convenient to them,” he told Digital Trends. As for clients, “usually people that don’t have the time to sit and research different websites and poke around with too many steps will benefit the most. Think event planners, realtors, and anyone that has massive workflow.” A PhotoSesh photographer even covered the Bachelor reunion in December 2016.

The service allows for some pricing flexibility, with photographers able to set their rate between $30 and $75 per hour (PhotoSesh also takes a 20-percent commission). While this is on the lower end for many established professionals, PhotoSesh isn’t trying to take over a working photographer’s primary business. Instead, it could help photographers fill gaps in their schedules with jobs that may pay less, but are also less involved and come with worry-free payment processing.

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AUTOMATIC MODE

All of the companies we spoke to made it clear that convenience was a key factor to their business models, not just on the customer side, but also on the photographer side U.K.-based Perfocal employs a matching system that automatically connects a client with a particular photographer based on that client’s needs and the photographer’s experience, location, and availability. The client can accept or decline the photographer after the match, and if he chooses to decline, the request will be sent to the next photographer. The goal of this system is to ensure that clients don’t spend hours scrolling through profiles and that one photographer isn’t inundated with multiple requests for the same date or for jobs she isn’t comfortable with.

Perfocal’s founder and managing director, Tony Xu, sees this as an opportunity for photographers to save valuable time. “Photographers also have to spend a great amount of effort in things other than their actual work – taking photos – say, promoting themselves, website building and maintenance, [and] replying to numerous non-converting enquiries.”

 

Pinpic

Xu explained that while the automatic match system will remain a core feature, it is perhaps best geared toward corporate clients who just need a job done efficiently. Perfocal is still in beta and a more robust profile search and viewing capability will be added in the future for clients looking for a photographer for highly personal work, such as weddings, where they don’t mind spending more time browsing profiles.

With Snappr, a client inputs details about the job and an algorithm returns a selection of photographers that can meet that need. The client can then choose one, but Snappr doesn’t allow clients to browse portfolios without first entering the details of their shoot. Snappr asks clients to trust its evaluation process that has vetted every photographer appearing on the platform. “We assess photographers on their professional experience, equipment, customer service skills (by interview), and most importantly, their portfolio of work,” Schiller said. The other companies here take a similar approach.

Like Perfocal, PhotoSesh offers two different ways to find a photographer, based on the type of job. For standard jobs, clients can “like” a selection of photographers in their area and send a request that goes out to all of them. Photographers will see the request instantly and can accept or decline it. The first photographer to accept is given the job. This can result in the client getting a booking confirmation in as little as a few seconds, not at all unlike hailing a cab. Alternately, clients can simply browse profiles and portfolios – with up-front pricing and schedules – and reach out to just one or two photographers directly.

“We want people to leave the selfie-stick at home, at least on special occasions.”

While Snappr, PhotoSesh, and Perfocal all help clients find photographers in their home area, Canada-based Pinpic does just the opposite: it exclusively connects travelers with photographers local to their destination cities and countries.

“Our goal was to help travelers, mainly families, honeymooners, and anyone traveling for a special occasion (including a surprise engagement or milestone anniversary) to bring back the best of their memories from their trip,” Pinpic co-founder Urooj Qureshi told Digital Trends. “We want people to leave the selfie-stick at home, at least on special occasions, and find and book a local photographer who can only enhance their overall trip experience.”

Pinpic was founded on the leading edge of a growing trend in travel photography. Spurred by vacationers’ demand for social media-ready images, some travel and tourism companies have taken to providing professional photographers as part of the package. But for those traveling on their own, Pinpic sees an opportunity to offer them a similar experience, by connecting them directly with a vetted, trusted photographer.

The Canadian startup took to Kickstarter to fund its app, but the ill-fated campaign fell very short of its goal. “We spent months planning and preparing, which took a lot of time away from product development, and still we did not come up with the right ingredients for success,” Qureshi said of the campaign. Still, the experience proved valuable. “We did learn a lot about who our real target audience was [and] potential price points the on-demand market is willing to pay.”

DEVELOPING TRANSPARENCY

Looking to a cab-hailing app for inspiration in how to disrupt the photography industry could lead to a pitfall, as these are two completely different types of services. With taxis, convenience is clearly the most important factor. It matters less who the driver is or what kind of car she shows up in, provided both meet certain base requirements.

Photography, on the other hand, is rarely something you need on super short notice. While corporate headshots, nonprofit fundraisers, and school portraits may be simple enough, some areas of photography are much more complex. Couples looking to book a wedding photographer, for example, are already putting many hours into planning the event, so investing some old-school Google time isn’t as big of a hassle as it might be for other occasions.

This is also where more loosely defined metrics come into play, like a photographer’s artistic style and even his personality. Clients may even “shop” multiple photographers, meeting with many of them before selecting one.

Pinpic

This is a concept that the companies we spoke to understand, and is central to how they are growing and adapting. As PhotoSesh’s Seshadri put it, “We are not here to commoditize the photography industry. Some events need shooters, while others need artists.”

That doesn’t mean there isn’t room for improvement in how clients find and book photographers, even for weddings and other more personal or artistic purposes. Seshadri believes the biggest challenge for clients is simply the lack of transparency.

“Most photographers do not have pricing up on a website,” he said. “That alone makes a potential customer apprehensive. Rating systems? There really isn’t a standardized review system.”

One potential concern for photographers would be a non-compete clause, but in PhotoSesh’s case, it is pretty relaxed. “We do not try and prevent photographers and customers from working together offline for future gigs,” Seshadri said. The company does ask that any discounted rates be offered only through PhotoSesh for clients originally found via the platform, but otherwise encourages photographers and clients to interact offline and continue working together in whatever way suits them best.

While apps like PhotoSesh, Perfocal, Pinpic, and Snappr are specific to the photography industry, they are certainly not the first attempts at unifying the highly fragmented world of freelance services. The problem, as Snappr’s Schiller outlined, is that traditional freelancing directories try to put photographers into the same box as other contractors, which just doesn’t make sense.

“The biggest challenge in building the Snappr platform was in making it suited to the highly-visual nature of the industry,” Schiller explained. “Platforms that were also designed to deliver cleaning and plumbing services lack the element of showcasing and delivering the end-product, which meant that they just didn’t cut it for photography.”

 

HOW PHOTOGRAPHERS SEE IT

There are differing views among photographers on whether such services and apps are generally good or bad for the industry. Even without trying to take over a photographer’s full business, if these companies grow large enough by providing discount professional photography to the masses, photographers may have to adjust even their “out-of-network” rates to stay competitive.

This may be something the market figures out on its own, with high-end photographers simply choosing to remain independent with clients who are willing to pay more for their talent and experience. However, a client who grows accustomed to being able to hire a photographer for a birthday party for $50 may question why she’s being asked to shell out north of two grand for a wedding shoot.

Many working professional photographers with an established reputation and client base will also likely be hesitant to do any work at lower rates, even if there’s a whole in their schedule, as it could change the perceived value of their work. What’s more, many simply aren’t in need of a service that promises increased convenience or exposure.

Professional photographers with an established reputation and client base may have less need of such a service.

Giulio Sciorio, a commercial photographer in Austin, Texas who has been shooting professionally and running his own business full-time since 2005, has no trouble finding new clients through word of mouth or in-person networking. Over the years, he has moved from shooting over 100 editorial and commercial jobs a year to working on just one or two larger jobs per month. He has experienced plenty of shifts in the industry, but keeps an open and optimistic mind about the future.

“There’s always room for innovation with the photo industry to which I’m quite open,” he told Digital Trends. “Any photographer that gets comfortable is in trouble.”

However, he is apprehensive about signing up for a service that would cut into his revenue, even if it offered additional exposure. “I already accept credit cards and bank transfers with no fee to the client and they can pay directly through the invoice. Booking me is already straightforward.”

Photographers who have been in the game for a long time tend to have their marketing and booking procedures figured out. While a photographer-for-hire app wouldn’t work for Sciorio now, he sees how it could possibly help out amateurs and semi-pros who haven’t yet been able to establish themselves. “Maybe [it’s a good thing] on the low end of the market, which is the largest demographic for photographers,” he said. “Thing is about the low end, is that it’s often more headache than anything else and the sooner a photographer can grow away from it, the better.”

 

Snappr

Photographer-for-hire apps may help alleviate that headache in the beginning, but will need to do more if they hope to capture the attention of established professionals. It’s a challenge these companies are looking into, and Seshadri explained that PhotoSesh is investigating ways to provide higher-end photography services in the future, which will allow for higher rates. Still, if such photographers are already finding jobs on their own, some tweaks may need to be made to the value proposition to get them to sign up for a service that asks for 20 percent.

On the other hand, such apps are already helping photographers who have been trying hard to grow their client base. PhotoSesh photographer Alysse Stewart has been shooting professionally for five years, and said that the app has played a significant role in bringing in work, although she still relies heavily on word of mouth, Craigslist, and her website. PhotoSesh is responsible for a relatively small portion of her total jobs, but the payoff for the amount of work she puts in is much greater.

Some months she may gain only a couple of clients from PhotoSesh, but others have been significantly better. “The busiest week with PhotoSesh gave me four new clients,” she told Digital Trends. “Three of them hired me directly again and I believe will continue to do so when they need a professional photographer.”

 

FOCUSING ON THE FUTURE

While photographers and taxi drivers may have little in common, apps like PhotoSesh and Snappr have a similar challenge to Uber and Lyft. They have to manage both supply (photographers) and demand (clients) at the same time. With taxis and ride sharing, this is a pretty straightforward idea, but it’s more complex with photographers. In professional photography, there’s a relationship with the client that lasts longer than a ten-minute drive. There’s a plan, the shoot itself, and then the delivery of the final product.

Balancing the needs of both parties in this process can be a bit tricky, and the startups hoping to capitalize on these new marketplaces are still adapting as they try to find the right solution.

“We started out focusing on our customer segment only to realize we first needed quality supply and shifted our focus that way [toward photographers],” said Pinpic’s Qureshi. “Then we discovered it was really a balancing act. Today, we’re working on some new shifts that customers and users of our product will be seeing during the course of 2017.”

 

PhotoSesh

For Snappr, name recognition might be a challenge now, but there is a huge opportunity there. “There are big household brands that make cameras, like Nikon and Canon, and there are household names that distribute photographic content, like Facebook, Getty Images, and NewsCorp,” said Schiller. “But there is no well-known brand that does the important bit in the middle – taking the pictures. We want Snappr to become that brand.”

It is difficult to imagine any photographer actually making a living on Snappr’s rates alone, but this hasn’t stopped photographers from at least giving the service a shot. Schiller said bookings have almost doubled every month.

Perfocal outlined another challenge: simplifying photography without roping every photographer into the same box. “We’re trying to bring up the industry efficiency by applying limited standardization on the non-creative parts, yet still leave great creative freedom to our photo talents,” said Perfocal’s Xu. “Clients can still have their own choices with help and advice from the platform, but have things done a lot quicker and usually cheaper, too.

[PhotoSesh] doesn’t so much want to disrupt the industry as find the right ways in which to help it.

As for PhotoSesh, Seshadri’s background in charity work has seemingly given him the spirit to reach for lofty goals while being comfortable with a humble beginning. “We think it’s wise to be as simple as possible and merely introduce ourselves to photographers as we bring them leads in an efficient manner and offer a value proposition to both sides,” he said.

While PhotoSesh is working on expanding into more involved, higher-end photography, it will remain committed to the casual event market as it does so.

Seshadri explained he doesn’t so much want to disrupt the industry as find the right ways in which to help it. “Our photographers are qualified and we want to offer them higher price points for the right gigs. We get many requests directly to our PhotoSesh Concierge, where we may help in making recommendations for more elaborate or complex jobs. We give our most loyal, highest rated, and most talented artists access to our premium customers and special event requests as they come in.”

PhotoSesh may be starting small, but growth has been steady. There are currently over 5,000 photographers signed up for the service. “The past 3 consecutive quarters [of 2016] have shown triple digit growth rates, basically doubling the previous quarters’ revenue figures,” Seshadri said. “We’re pretty pumped to see what 2017 has in store for PhotoSesh and the overall industry.”

If PhotoSesh, Snappr, Pinpic, and Perfocal can find an effective way to educate customers on the value of professional photography even as they work to make it more affordable and convenient, then they may yet arrive at solutions that truly do benefit everyone.

 

 

 

Professional Photographers from the PhotoSesh App cover the 2017 Crawfish for Cancer NYC Boil

Professional Photographers from the PhotoSesh App cover the 2017 Crawfish for Cancer NYC Boil

The PhotoSesh Charity Campaign continues.  We had a blast with this special charity event photographing 1000+ people as they chowed down on some good ol' southern cookin. Rain or shine, these young "do-gooders" were in great spirits contributing to a great cause.  We had a portrait photographer, a fashion photographer, and added one more professional photographer to cover this awesome event.  Money raised was to benefit CFC's mission to help fund research in fighting Multiple Myeloma!  What a great organization!  Bravo to everyone involved! 

PhotoSesh credit goes to some of our favorite PhotoSesh photogs Aline Velter, Julian Chokkattu, and Shavon Meyers!

To see the pics from this event, CHECK THEM OUT HERE!

 

About Crawfish for Cancer, Inc.

Started in 2008, Crawfish for Cancer (CFC Inc.) is dedicated to fundraising for multiple myeloma cancer research. By hosting events that cater to young professionals we are able to provide much needed funds in the fight against this currently incurable disease.  

The passion for this cause is a result of the founder of CFC, Inc.’s father having had multiple myeloma. Lieutenant Colonel Lorenzo Mayo Crowell, USAF, Retired passed away as a result of multiple myeloma in March 2014.

 

Multiple Myeloma & the MMRF

Multiple myeloma is a cancer of your plasma cells, a type of white blood cell present in your bone marrow. Plasma cells normally make proteins called antibodies to help you fight infections. In multiple myeloma cancer, a group of abnormal plasma cells (myeloma cells) multiplies, raising the number of plasma cells to a higher than normal level. Since these cells normally make proteins, the level of abnormal proteins in your blood also may go up. Health problems caused by multiple myeloma can affect your bones, immune system, kidneys and red blood cell count

We at CFC, Inc. aren’t qualified to do cancer research; therefore we turn over the success of our efforts to those that are qualified.  Since 2009, our success has benefited the Multiple Myeloma Research Foundation, donating $400,000 to the MMRF as of 2016.

To participate, contribute, or learn more please visit:  https://www.crawfishforcancer.org/

How to Hire Professional Photographers Without the Usual Price Tag

- By Nick G.

Your child’s birthday is approaching and you’d love beautiful, professional photos of their special day.

You’re hunting for the perfect career and know that having professional photos will set you apart from the crowd.

You’re planning an event and need a professional photographer, but can’t justify the massive cost.

You’re starting a business and need professional photos of your team, your products or your store but can’t afford the usual rates of a commercial photographer.

Do any of the above situations sound familiar? Professional photographers can work magic and capture an event in amazing detail, but they’re very costly – often $100 an hour or more – and usually have strict minimum time commitments.

What if you could hire a professional photographer for your event without the time commitment or the huge hourly fee?

Introducing PhotoSesh

PhotoSesh is a free iOS app that lets you find and hire professional photographers in your area, all at a fraction of the usual cost.

Instead of searching on Google or flicking through the Yellow Pages, you can simply open the PhotoSesh iOS app and instantly find and hire photographers in your area.

You can sort photographers by location to find professional photographers close to you, view photography portfolios, or sort results by price to find the most affordable photographers in your area from just $30 per hour.

Using PhotoSesh is simple

Here’s how it works:

Once you’ve found a photographer you like from the database of expert professional photographers, choose PhotoSesh Now to book them right away. You can also select PhotoSesh Later to set a date and time for your photography session.

Choose from any of 16 photography categories and you’ll soon have a professional photographer making their way to your location to photograph your event.

All of PhotoSesh’s photographers are pre-screened and rated, letting you search for reliable photographers with the skills and experience required to capture amazing photos of your event.

Since payments are handled via credit card through the PhotoSesh app and the cost of your photographer is displayed before you book, there’s no need to worry about surprise costs, writing checks or paying in cash.

How much can you save?

The photographers on PhotoSesh are all freelance professional photographers who offer their services at a discount. PhotoSesh lets them fill in gaps in their schedules, letting you access your area’s best photographers from just $30 per hour.

For $30 to $75 per hour, you can access some of the world’s most talented freelance photographers for your special event, commercial photography session or any other purpose.

How to use PhotoSesh to remember great moments

From little league games to children’s birthday parties, there are some occasions that deserve to be remembered forever in beautiful photos.

It’s easy to use PhotoSesh to get professional photos of birthday parties, sports games, family events and more. Just use PhotoSesh Later to book a professional photographer for your event and you’ll get a set of beautiful professional photos.

You’ll receive your high-resolution photos via a Dropbox link within 0 to 72 hours, giving you quick and simple access to professional photos to print, email to friends and family or keep in your collection at home.

How to use PhotoSesh to enhance your career

Do you need professional photos for your business or career? Whether you need to develop your personal brand or stand out in a competitive industry, having a set of high quality professional photos is a great way to get ahead of the competition.

Instead of paying hundreds of dollars per hour to book a photographer directly, you can use PhotoSesh Now to receive high-resolution photos of yourself, your business, your team or your latest product.

Download the App

PhotoSesh is launching in the NY, NJ and PA area in early 2016. To keep up to date as the app launches, enter your email address and we’ll send you not-so-frequent updates, as well as the latest camera tech news, free courses and more.

Are you a professional photographer?

If you’re a professional photographer, PhotoSesh can help you optimize your work day and acquire more customers. Using PhotoSesh, you can fill in the gaps in your professional schedule with profitable photography sessions.

With thousands of photographers across 1,000+ US cities in 43 states, PhotoSesh is a huge market for your professional photography skills that’s growing rapidly. Contact us for more information on joining PhotoSesh as a photographer.

Why I Need a Photographer! And How to Find an Affordable Photography Service On – Demand!

Why I Need a Photographer! And How to Find an Affordable Photography Service On – Demand!

The other day I was flipping through pictures I had taken at my daughter’s third birthday party. I smiled seeing the balloons, the aqua blue mermaid cake, squirt guns, and neighborhood kids running around in swim trunks. But there was one really important element I didn’t see anywhere: her mom—me! But finally, I found one picture of myself—oh, but wait, it’s just a lame selfie, I thought. The only picture of me at my daughter’s party was just me holding the camera out and squinting into the sun. You couldn’t even tell where I was.

While this story sounds pretty pathetic, it’s becoming more and more common. We live in the era of Pinterest parties and magazine-worthy baby showers. And, so often we are driven to get pictures of the cupcakes, tissue paper flowers and cake pops—so we can post a pristine pic of our event on Instagram. But there’s just one problem: we don’t end up in many of the pictures. Even worse, we often spend our time taking (or asking others to take) iPhone photos all night, essentially missing the whole point of our party or event in the first place: to have fun! And after spending half your party figuring out photo logistics, good luck tracking down all the pictures scattered across ten different iPhones.

It’s not practical to book a full-priced photographer for every barbecue, birthday and ballgame—so how do we solve this modern predicament? Luckily, there’s a new way to schedule an affordable, on - demand photographer for an event, party, sporting event or even a weekend vacation! It’s a company called PhotoSesh, and it’s fulfilling a HUGE need in the event and photography industry. You can book a professional photographer, at rates starting around $30 an hour—for any event. If I had known about this, I would have jumped at the chance to just enjoy the birthday party without worrying about taking pictures with my phone. I could have spent time with the kids and guests all while a local, professional, experienced photographer took care of it!

And, PhotoSesh isn’t just for parties. Maybe you are listing your house, or hitting up a music festival, or taking your four-legged friend out for a quick romp and want a PhotoSesh. It’s so easy and affordable; you can now hire a photographer for pretty much anything. Paying by the hour makes sense for you and the PhotoSesh photographers—who are a community of vetted, professional photographers with background checks, by the way. Plus, you can leave feedback and ratings about your experience. You can even hire a photographer outside of the PhotoSesh scheduling system, if you are blown away!

But actually, the coolest thing about this company is that, simply put, it’s got heart. It’s family-owned, service-oriented, and looks out for its clients and photographers. It’s not “just another app.” PhotoSesh makes giving back a part of their company fabric. They donate photographic coverage to food drives, charity tournaments and animal rescues. And with the spirit of giving in mind—wouldn’t an hour or two of PhotoSesh make a unique present for your parents’ anniversary? Or a friend’s moving day?   

When it comes right down to it, we all want photographs of happy times and loved ones—and lots of them. With social media, printable picture books and blogging, beautiful pictures are a must. Taking pictures at events and parties is a must, and I know that I don’t want to spend my daughter’s fourth birthday behind my iPhone. So, with the PhotoSeshApp, I can look forward to sitting back and relaxing, knowing that PhotoSesh has me covered. I’m already dreaming about that special mommy-daughter birthday picture. I think I might even document our next family hike…or the neighborhood barbecue…or get some frame-worthy shots of my nephew’s little league game…I could go on, but you get the idea: PhotoSesh is a revolutionary new way to provide on-demand, affordable photography to the masses!

-Nancy M.

PhotoSesh App Launching in May 2016!!  SNEAK PREVIEW!

PhotoSesh App Launching in May 2016!! SNEAK PREVIEW!

If you haven't yet heard, we are building a mobile platform that connects customers to the PhotoSesh community, which consists of nearby talented freelance photographers and iPhoneographers who offer both on-demand and scheduled discounted sessions during the gaps in their schedules that would otherwise yield zero income.

HERE'S A SNEAK PREVIEW OF WHAT'S TO COME THIS MAY WHEN WE LAUNCH AT TECHCRUNCH DISRUPTNY 2016!!!


What problem are we solving?

        Hiring a photographer is tedious at best; exhausting at worst. Plus, it's a process which lacks transparency of pricing, reviews and usage rights.  Customers have to waste valuable time to search portfolios, compare websites, scan cherry-picked testimonials, search or call for quotes, and finally, check availability. If schedules don't match up; it's back to square one. 

Even worse than time spent finding and vetting a photographer is the current "Do It Yourself" trend--people who attempt to take their own--or ask guests to take their own--photos at their own events. In addition to less-than-stellar photographic results, this trend leaves little time for a host to mingle, handle event details, eat, enjoy the party, and actually BE in the pictures.

However, DIY still remains a tempting option due to the high cost and time investment associated with hiring a photographer.


There is a second problem that our platform solves: with limited marketing budgets, many photographers have trouble filling their appointment books.  They also don't pick up much work while traveling or out of town.  Most photographers we surveyed have little success with listing sites--which usually come with added costs for subscriptions, bids, and featured listings.


  What is our solution?

        PhotoSesh will allow customers to easily search for talented photographers, in their geographical area, who are available for a specified day or time, and for the type of event relevant to the photographer's skills. 

PhotoSesh photographers work at discounts within our platform. Current rates range between $30-75 per hour, and each photographer posts their pricing to represent a discount of 25-75% on their normal rates. 

This pricing model encourages customers to book PhotoSesh photographers more often, and for more casual events when formally hiring a photographer doesn't make sense. Now, rather than being stuck behind an iPhone during a baby shower, birthday party, anniversary or wedding, hosts can enjoy the party, knowing the photography is covered.  Plus, when hired through our platform, photographs include digital usage and printing rights.


This expanded market for photographers means more clients and more bookings--keeping them busy and meeting new referrals.  After being approved and added to the PhotoSesh community at no cost, a photographer's schedule will start to fill up with customer requests. They can even accept requests while traveling. By handling bookings and payments, we serve as a photographer's marketing team, agent, and personal assistant.

No More Selfies: An On-Demand Photographer is More Affordable than You Think

No More Selfies: An On-Demand Photographer is More Affordable than You Think

By: Meagan L.

The other day I was flipping through pictures I had taken at my daughter’s third birthday party. I smiled seeing the balloons, the aqua blue mermaid cake, squirt guns, and neighborhood kids running around in swim trunks. But there was one really important element I didn’t see anywhere: her mom—me! But finally, I found one picture of myself—oh, but wait, it’s just a lame selfie, I thought. The only picture of me at my daughter’s party was just me holding the camera out and squinting into the sun. You couldn’t even tell where I was.

While this story sounds pretty pathetic, it’s becoming more and more common. We live in the era of Pinterest parties and magazine-worthy baby showers. And, so often we are driven to get pictures of the cupcakes, tissue paper flowers and cake pops—so we can post a pristine pic of our event on Instagram. But there’s just one problem: we don’t end up in many of the pictures. Even worse, we often spend our time taking (or asking others to take) iPhone photos all night, essentially missing the whole point of our party or event in the first place: to have fun! And after spending half your party figuring out photo logistics, good luck tracking down all the pictures scattered across ten different iPhones.

It’s not practical to book a full-priced photographer for every barbecue, birthday and ballgame—so how do we solve this modern predicament? Luckily, there’s a new way to schedule an affordable, on-demand photographer for an event, party, sporting event or even a weekend vacation! It’s a company called PhotoSesh, and it’s fulfilling a HUGE need in the event and photography industry. You can book a professional photographer, at rates starting around $30 an hour—for any event. If I had known about this, I would have jumped at the chance to just enjoy the birthday party without worrying about taking pictures with my phone. I could have spent time with the kids and guests all while a local, professional, experienced photographer took care of it!

And, PhotoSesh isn’t just for parties. Maybe you are listing your house, or hitting up a music festival, or taking your four-legged friend out for a quick romp and want a PhotoSesh. It’s so easy and affordable; you can now hire a photographer for pretty much anything. Paying by the hour makes sense for you and the PhotoSesh photographers—who are a community of vetted, professional photographers with background checks, by the way. Plus, you can leave feedback and ratings about your experience. You can even hire a photographer outside of the PhotoSesh scheduling system, if you are blown away!

But actually, the coolest thing about this company is that, simply put, it’s got heart. It’s family-owned, service-oriented, and looks out for its clients and photographers. It’s not “just another app.” PhotoSesh makes giving back a part of their company fabric. They donate photographic coverage to food drives, charity tournaments and animal rescues. And with the spirit of giving in mind—wouldn’t an hour or two of PhotoSesh make a unique present for your parents’ anniversary? Or a friend’s moving day?   

When it comes right down to it, we all want photographs of happy times and loved ones—and lots of them. With social media, printable picture books and blogging, beautiful pictures are a must. Taking pictures at events and parties is a must, and I know that I don’t want to spend my daughter’s fourth birthday behind my iPhone. So, with the PhotoSeshApp, I can look forward to sitting back and relaxing, knowing that PhotoSesh has me covered. I’m already dreaming about that special mommy-daughter birthday picture. I think I might even document our next family hike…or the neighborhood barbecue…or get some frame-worthy shots of my nephew’s little league game…I could go on, but you get the idea: PhotoSesh is a revolutionary new way to provide on-demand, affordable photography to the masses!

Kate Wohlrab and Lauren Amendola hosted an amazing charity event to support the CarePacks4Homeless initiative last night. Paint for a Purpose was a huge success. Proceeds north of $1200 along with CarePacks made will go a long way and bring many smiles to the individuals and families without a roof to call their own. Specifically through the David B Skinner shelter and Bowery Mission. Kate and Lauren whipped this up in less than 2 weeks with the help of donated space by the American Legion, discounted pricing by Craft Clique, efforts by Nolan Johnson , Mayor Mike Gonnelli and generous donations by Michael Gonnelli Bobby Dornan, Leah Farinola Alexis Trombetta Cossolini, Catharine Naszimento Craig Bronowich Joanna MarieJaime Torrejon Reggie Rosales Torrejon Jennifer Basilio Rotella Jenn Casper Licamara Eric Licamara Nicole Bonito Michael Wurst Anthony Napoli James King Rob Acerra Alicia Marie Lavelle Acerra , Zeke Wohlrab, Ashley MarieShawn Collins Shari Seshadri Christopher Seshadri, Tom McEnroe, Lacka Family, Trombetta Family, Wohlrab Family, Dornan Family, Lisa Vaccarella Papa, and others that still need to be added to this list. PhotoSesh was privileged to shoot this event courtesy of one of their top photographers. PhotoSesh credit goes to Sean Jamar. Kate and Lauren stepped up for a great cause and resemble an amazing example of community leadership. The conversations of charity and giving were flowing heavy Friday night with some great ideas. Can’t wait to see what the next event has in store and who leads the way! The CarePacks4 Homeless initiative was born right here in North Jersey and has reached a new level thanks to these 2 ladies! Great great job! ‪#‎CP4Homeless‬ ‪‬ ‪#cause ‪#change ‪#charity ‪#dogood ‪#donate ‪#fundraiser ‪#give #giveback ‪#hunger ‪#impact ‪#poverty #cp4homeless #giving #photosesh #givingtuesday

Kate Wohlrab and Lauren Amendola hosted an amazing charity event to support the CarePacks4Homeless initiative last night. Paint for a Purpose was a huge success. Proceeds north of $1200 along with CarePacks made will go a long way and bring many smiles to the individuals and families without a roof to call their own. Specifically through the David B Skinner shelter and Bowery Mission. Kate and Lauren whipped this up in less than 2 weeks with the help of donated space by the American Legion, discounted pricing by Craft Clique, efforts by Nolan Johnson , Mayor Mike Gonnelli and generous donations by Michael Gonnelli Bobby Dornan, Leah Farinola Alexis Trombetta Cossolini, Catharine Naszimento Craig Bronowich Joanna MarieJaime Torrejon Reggie Rosales Torrejon Jennifer Basilio Rotella Jenn Casper Licamara Eric Licamara Nicole Bonito Michael Wurst Anthony Napoli James King Rob Acerra Alicia Marie Lavelle Acerra , Zeke Wohlrab, Ashley MarieShawn Collins Shari Seshadri Christopher Seshadri, Tom McEnroe, Lacka Family, Trombetta Family, Wohlrab Family, Dornan Family, Lisa Vaccarella Papa, and others that still need to be added to this list. PhotoSesh was privileged to shoot this event courtesy of one of their top photographers. PhotoSesh credit goes to Sean Jamar. Kate and Lauren stepped up for a great cause and resemble an amazing example of community leadership. The conversations of charity and giving were flowing heavy Friday night with some great ideas. Can’t wait to see what the next event has in store and who leads the way! The CarePacks4 Homeless initiative was born right here in North Jersey and has reached a new level thanks to these 2 ladies! Great great job! ‪#‎CP4Homeless‬ ‪‬ ‪#cause ‪#change ‪#charity ‪#dogood ‪#donate ‪#fundraiser ‪#give #giveback ‪#hunger ‪#impact ‪#poverty #cp4homeless #giving #photosesh #givingtuesday

CarePacks4Homeless event is COMPLETE: This past Tuesday night the goods were delivered to the David B. Skinner shelter! #givingtuesday @sharisesh83 @realestatemachine

CarePacks4Homeless event is COMPLETE: This past Tuesday night the goods were delivered to the David B. Skinner shelter! #givingtuesday @sharisesh83 @realestatemachine

Unbelievable turnout to a great charity event for the homeless. Thanks everyone for shopping at the dollar store, coming out, and donating CarePacks 4 the Homeless with only 5 days notice. Big success with over 80 CarePacks total to be donated to David B. Skinner shelter and other members of the Emergency Shelter Network.

Unbelievable turnout to a great charity event for the homeless. Thanks everyone for shopping at the dollar store, coming out, and donating CarePacks 4 the Homeless with only 5 days notice. Big success with over 80 CarePacks total to be donated to David B. Skinner shelter and other members of the Emergency Shelter Network.

PhotoSesh photographer with iPhone and Moment Wide Lens used for this Luxury Real Estate Listing. 8 Fox Hill Drive Wayne, NJ @sesh2727 @sharisesh83 @marcbarros @moment_lens @remax @realestatemachine #instahome #dreamhome #momentlens #momentwide

PhotoSesh photographer with iPhone and Moment Wide Lens used for this Luxury Real Estate Listing.
8 Fox Hill Drive Wayne, NJ @sesh2727 @sharisesh83 @marcbarros @moment_lens @remax @realestatemachine #instahome #dreamhome #momentlens #momentwide

Happy Birthday Natty!! #cinnamonrollhug #cinnamonroll #photosesh

Happy Birthday Natty!! #cinnamonrollhug #cinnamonroll #photosesh

Always take a 15min break during a good sunset. #EnjoyTheMoment Building #PhotoSesh Day N Night #summer #sunset #happy #homeoffice #nosleep #thebuild #startup

Always take a 15min break during a good sunset. #EnjoyTheMoment Building #PhotoSesh Day N Night #summer #sunset #happy #homeoffice #nosleep #thebuild #startup

Congrats to Jen & Eric Licamara 6-19-15. #photosesh #cinnamonroll #cinnamonrollhug #wedding #jeric61915

Congrats to Jen & Eric Licamara 6-19-15. #photosesh #cinnamonroll #cinnamonrollhug #wedding #jeric61915

#cinnamonrollhug #wedding #summer #friends #happy #photosesh #iphoneonly

#cinnamonrollhug #wedding #summer #friends #happy #photosesh #iphoneonly

Care Package for the Homeless. This one went out to our new friend Ashley who we met in midtown Manhattan. More details on giving to Ashley on Facebook.

Care Package for the Homeless. This one went out to our new friend Ashley who we met in midtown Manhattan. More details on giving to Ashley on Facebook.

#PhotoSesh captures more moments. PhotoSeshing for free at #EDCNY !!! @insomniacevents @teejay_coloreo @napbacktoback @jimmykingnyc @bobbydee15

#PhotoSesh captures more moments. PhotoSeshing for free at #EDCNY !!! @insomniacevents @teejay_coloreo @napbacktoback @jimmykingnyc @bobbydee15

Day N Night #iphoneonly #iphonesia #photosesh #photoseshnow #instagood #photooftheday #picoftheday #instadaily #igers #instalike #nycevents #iphoneography #iphoneographermovement #photoseshcommunity #startup

Day N Night
#iphoneonly #iphonesia #photosesh #photoseshnow #instagood #photooftheday #picoftheday #instadaily #igers #instalike #nycevents #iphoneography #iphoneographermovement #photoseshcommunity #startup

@pluralsight Great job at TechDayNY. Good meeting you! #talentpool #startup #photosesh #iphoneonly #iphonesia #iphoneography

@pluralsight Great job at TechDayNY. Good meeting you! #talentpool #startup #photosesh #iphoneonly #iphonesia #iphoneography